Growth Hacks

The Inside Story: Popsa's Personalised Calendars – From Idea to Reality in 3 Months

January 18, 2021   |   Liam Houghton

2020 was a year to forget for so many but, as is so often the case, it is when we are facing our greatest challenges that we discover who we really are.

Growth Hack: How we boosted first-time orders by 1000% virtually overnight

October 29, 2017   |   Liam Houghton

As you might have read previously on this blog, the Popsa team loves a growth experiment. We try and do as many as possible, even when...

Growth Hack: How we boosted App Store conversion by 400%

July 05, 2017   |   Liam Houghton

Sometimes it's the small changes that can have the greatest impact. But discovering hidden bottlenecks is harder than you think.

How we use behavioural analytics to improve our customer experience

June 12, 2017   |   Liam Houghton

If you run an online business and you're using Google Analytics to inform your product development, you're doing it wrong.

The Growth Mindset: How we apply science to our startup

April 04, 2017   |   Tom Cohen

Growing any business is challenge, but by using a scientific framework for growth you'll see some surprising results.